Vital Football

Latest Burnley FC News

The FA 'Football Needs You'

The FA 'Football Needs You'

Published on behalf of the FA. No money was taken by Vital Football to promote this campaign:

The Football Association is telling the nation`s workforce that 'Football Needs You` as part of a new campaign to inspire mechanics, teachers, accountants, DJs and everyone who loves football to take their first steps to becoming a grassroots coach or referee. The ambitious target for the inspirational new Football Needs` campaign is to encourage 50,000 new Level I coaches by 2011 and 8,000 new referees by 2012.

forum

The 'Football Needs` nationwide advertising campaign features Jaz Dhami, a Punjabi singer, headteacher Manisha Tailor and air steward David Green, all of whom retain their passion for coaching and refereeing while juggling their busy professional careers.

Singer Jaz Dhami commented: 'After spending time away from football to pursue my music career I returned to England and wanted to give something back to my local community. By getting into coaching I`m sharing my passion for the game and providing young Asians with a pathway into football.'



In a bid to get people to stay in the game England Coach Stuart Pearce has also joined the grassroots heroes in his own unique advert and cameo role in The FA`s new 'Football Needs` short film. The film takes a light-hearted look at the unassuming characters at the forefront of the grassroots coaching scene who appear in a 'Never Mind the Buzzocks` style spoof. In a first for The Football Association the film will be aired in 220 cinemas across the country throughout October reaching an estimated audience of one million viewers.

Stuart Pearce, England coach and U21 manager, said: 'The really rewarding thing about being a coach is watching that improvement in players, coaching them during the week and seeing them put the skills they have learnt into practise during a game on any given Saturday. I would encourage anyone with a passion for football to discover how rewarding coaching can be.'

Supporting The FA`s 'Football Needs` campaign Premier League and 2010 FA Cup Final referee Chris Foy is excited by the unveiling of The FA`s first ever advertising creative focused on encouraging those who enjoy the game to get into refereeing.

He said: 'Having joined the police force at 21 refereeing provided me with a great opportunity to stay in the game that I love while at the same time pursuing my professional career. It doesn`t matter if you`re refereeing at Old Trafford, Anfield or Stamford Bridge the same fundamentals and enjoyment of refereeing apply whatever the level.'



Julian Eccles, Group Director of Marketing & Communications, The Football Association, added: 'This campaign is the first of a series The FA will be running during the season. Using a variety of techniques - from cinema and print to online - we want to reach new audiences to encourage them to get into football.'

The FA`s 'Football Needs` campaign forms part of the National Game strategy, a £200m pound investment in grassroots football. The Get Into Coaching objectives are supported by McDonalds and the Get Into Refereeing campaign runs in association with Carlsberg.

forum

Writer:Site Staff
Date:Saturday October 23 2010
Time: 5:01PM

Comments

0
ooh er!! ;-)
turfmanphil
24/10/2010 13:27:00
0
Could try conscription.
AndyHo
25/10/2010 07:44:00
Page 1/1
  1. 1

Login to post a comment

Recent Burnley Articles

A Great Week For Gudmundsson

Having helped Iceland to World Cup qualification for the first time in their history, Johann Berg Gudmundsson has spoken of his delight at capping off the week by playing...

West Ham Confidence For Wood

Striker Chris Wood has said that Burnley were always confident the equaliser would come against West Ham United this weekend.

Vital View - Premier League - 14th-15th October 2017

The Premier League season continued with the latest round of games played over the weekend, 14th-15th October.

Dyche Content With West Ham Point

Manager Sean Dyche has said it's hard to be disappointed with Burnley taking a point from West Ham United this weekend.

Archived Vital Burnley Articles

Vital Burnley articles from

Site Journalists

Write for Vital Burnley
Write For Vital Burnley
Apply Here

Current Poll (see more polls)

West Ham MotM
Suggested By: Site Staff
Pope12%
Lowton0%
Tarkowski0%
Mee0%
Ward0%
Brady0%
Cork11%
Defour22%
Arfield0%
Hendrick0%
Wood0%
Sub - Berg Gudmundsson55%
Sub - Vokes0%
Sub - Barnes0%
ScoopDragon Premier League Network Sites
The Vital Football Members League
Latest F1 News
Latest Vital Boxing News
Vital Football Comment

Recent Burnley Results (view all)

Vital Members League Table

RankNamePoints
1.Irishclaret5
2.cornwallclaret4
3.Grimsby Claret2
Write for Vital Football